Why do brands make it so hard to find out whether they test on animals? Especially when they don't test on animals? Like... What? Why is it hard to find out if Primark makeup is cruelty free?
My "Is Topshop Cruelty Free" info post is one of my highest viewed posts, so hopefully it is helping some of you! I thought I'd post my findings on another high street favourite whose cruelty free status is a bit more difficult to verify.
I sent them my standard list of questions (which you should definitely check out and ask to brands if you want to do some investigating of your own), and this is the reply I received:
"Primark does not conduct and does not commission any animal testing.
Our terms of trade with our suppliers make it clear that cosmetic products
and their ingredients must not be tested on animals. We trust this has answered
your queries and we thank you for taking the time to contact us."
Well that hasn't bloody helped at all. No mention of whether products are sold in China, which is often the deal breaker as testing is illegal in the EU but mandatory in China. So I asked again.
"Primark does not conduct and does not commission any animal testing. Our terms of
trade with our suppliers make it clear that cosmetic products and their ingredients
must not be tested on animals. Please also note we do have outlets in China.
We do not have any Primark stores in China."
Well this didn't make any sense to me at all. What does that mean? No Primark stores in China but outlets? What? So I asked again.
It turns out that the woman I was chatting to made an error and there are no Primark stores OR outlets in China. So I'm happy to say that Primark cosmetics ARE cruelty free! Which is pretty great because it looks like they're really stepping up their make up game!